In Frank’s opening keynote he will help your dealership learn who to do business with and who to avoid. Frank J. Lopes will give you tips for identifying sh*tty vendors, help you learn how to spot a sh*tty vendor before you hire them.

Josh Mitchell was a favorite of attendees at the Rockstar Auto Conference in Dallas, Texas and he is bringing even more to the November 2017 Rockstar Auto Conference in Las Vegas. Learn how to create and run a successful BDC in this session.

Everyone knows that Facebook DOMINATES social media but how do you take a social network, and turn it into a revenue opportunity for your dealership? In this information packed session, Sean will show you how!

Whether you are already an Executive Manager, or just aspiring to be, the Alpha Dawg Jim Ziegler’s powerful session will give you a foundation to build a career plan that ensures success.

‘Show Me the Money!” – Ryan Gerardi will be moderating a panel discussion centered around the growing complexity and controversy of marketing attribution in auto retail and how that affects dealer relationships with Third Party Lead Providers, Website Providers, and Advertising Partners such as Google and Facebook.

Video is not a magic trick, it is just a method to include those influencing factors in a customer’s decision that is not yet on your lot. This is NOT a “fluffy” seminar, every example and piece of advice is tangible, relateable, and draws on real experiences with actual dealer video programs and real-world experience selling cars for over 10 years.

You’re a manager! You’ve worked so hard to get here and prove to everyone how awesome you are at your job and they finally promoted you. Now what? Subi Ghosh will highlight areas for improvement, tactics to strengthen your managerial skills, and create a path of success to become a great leader.

In Jay’s session you’re going to learn how to handle your online reputation like a Rockstar. Attendees will understand the best ways to respond to reviews, understand why you get bad reviews and the best tactics for dealing with the occasional unfair reviews.

In this session you’ll learn how to get 4-5 extra deals per month and make yourself a rockstar. Mike Davenport is the epitome of a true Rockstar when it comes to Automotive Sales and this session is going to help people on the leadership team learn what it takes to groom your staff for ongoing sales growth!

Every day in the dealership we face objections; from sales customers, our sales team, the service department and from the customer not want to purchase F&I products. ROCK the Objection will provide solutions to any objection you face in the dealership of today.

Matt Raymond has been speaking all over the country helping dealers learn how to maximize their marketing spend, measure their results and figure out true ROI. The good news for you is many of your competitors aren’t listening!

Chris will be pulling back the curtain on the proverbial wizardry known as paid search. He’ll be explaining the ways paid search on Google and various other social media sites works.

Bad Communication at the Dealership is Costing you Thousands and Joey Little is going to show you three ways that improved communication increases your bottom line.

Bit Tom Lapointe is going to show dealers how rockstars can grow from the techniques and commitment of legendary warriors. Training is critical not only to compete, but to dominate the industry, you have to take it to another level.

Dealers need a solid conquest defense and offense with proven strategies that optimize communication and sales processes to keep consumers in your brand and at your store and this has to be done while reaching and engaging with a broader range of competitive consumers to drive more sales.

In this awesome session, Jason will show you actual techniques to run Facebook ads that convert into text messages. You will learn the importance and impact of Facebook and SMS Text Messaging, then he’ll show you a plan for proven success!